We define the crucial role of the budtender and develop the skills needed to succeed in the job. We discuss day-to-day life inside the dispensary, and how it differs from other retail and customer service work environments.
We explain how a budtender serves as an ambassador for the entire cannabis industry, and outline some of the unique responsibilities that come with selling products that have powerful medical and therapeutic benefits.
We look at some of the specific aspects of working in a dispensary that make it different from other customer service jobs, including product handling requirements and enhanced on-site security.
From there, we work on strategies for encouraging safe consumption. We walk through questions to identify customers’ goals for consuming cannabis and gauge their level of experience with various methods of ingestion. We discuss applying that information to recommend products your customers will love, which will help you develop a loyal following.
We cover key issues related to consumer safety, including appropriate dosing, potential side effects, and population groups for whom cannabis consumption could pose a higher risk of negative health outcomes.
Finally, we learn more about what actually drives the differences in effects among cultivars, and examine the lack of standardization in cannabis cultivar labeling. We wrap up with strategies for helping customers and patients select cultivars that will achieve their desired effect.